【首次公布!南方周末账本】南方周末报系公布2019年上半年经营成绩单,显示收入延续去年以来的涨势,今年上半年又增长28%;同时,收入结构加速优化,对传统渠道的依赖持续减少,以内容付费工程为核心业务的数媒工场收入则增长300%;目前,新媒体和整合营销服务收入占总营收已接近93%[中国赞]详情请点击图片了解
“效”看营销风云志
“Marketing effectiveness is facing a step change as brands now need to consider their public trust and impact as well as their transactional benefits. The ability to measure and consider how brands are contributing to social good and sustainability makes it a very exciting time to carry out Effie’s charter!”
感谢 亚马逊 全球总经理 北美整合营销首席创意官 Claudine Cheever 为大中华区艾菲奖证言!
“Marketing effectiveness is facing a step change as brands now need to consider their public trust and impact as well as their transactional benefits. The ability to measure and consider how brands are contributing to social good and sustainability makes it a very exciting time to carry out Effie’s charter!”
感谢 亚马逊 全球总经理 北美整合营销首席创意官 Claudine Cheever 为大中华区艾菲奖证言!
欢迎“妝主會”第147号会员—张传凯: 星驰传媒集团总经理。
✨首批淘品牌项目策划人
✨天猫美妆类目策划人
✨首创四效合一品牌整合营销方略
✨在新微商、新媒体、新零售方向有深入研究
星驰传媒集团专注于新微商、新媒体、新零售;品效合一、娱乐化打造移动电商领军品牌;成为国内首创的四效合一品牌营销集团公司。
✨首批淘品牌项目策划人
✨天猫美妆类目策划人
✨首创四效合一品牌整合营销方略
✨在新微商、新媒体、新零售方向有深入研究
星驰传媒集团专注于新微商、新媒体、新零售;品效合一、娱乐化打造移动电商领军品牌;成为国内首创的四效合一品牌营销集团公司。
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