10张超级PPT ▏跟着“移动营销之父”华红兵读懂营销
|Part 14 利基原理
要想实现价值链，必先设计一个利益链。
利益链实际上有思维空间四种方法来设计企业的利益链，就好像一个桌子需要四个角，任何一个角的不完整都会让企业失去对前进的驱动力。
In order to realize the value chain, we must first design a benefit chain.
In fact, there are four ways of thinking to design the interest chain of the enterprise, just like a table needs four corners, and the incompleteness of any corner will make the enterprise lose the driving force to move forward.
如何帮助企业设计⼀个最赚钱的市场逻辑？
如何设计员工利益链？
如何设计用户利益链？
如何设计资本利益链？
如何设计供应商利益链？
How to help companies design the most profitable market logic?
How to design employee benefit chain?
How to design the user interest chain?
How to design the capital interest chain?
How to design the supplier benefit chain?#华红兵语录##移动营销之父##微博[超话]#
|Part 14 利基原理
要想实现价值链，必先设计一个利益链。
利益链实际上有思维空间四种方法来设计企业的利益链，就好像一个桌子需要四个角，任何一个角的不完整都会让企业失去对前进的驱动力。
In order to realize the value chain, we must first design a benefit chain.
In fact, there are four ways of thinking to design the interest chain of the enterprise, just like a table needs four corners, and the incompleteness of any corner will make the enterprise lose the driving force to move forward.
如何帮助企业设计⼀个最赚钱的市场逻辑？
如何设计员工利益链？
如何设计用户利益链？
如何设计资本利益链？
如何设计供应商利益链？
How to help companies design the most profitable market logic?
How to design employee benefit chain?
How to design the user interest chain?
How to design the capital interest chain?
How to design the supplier benefit chain?#华红兵语录##移动营销之父##微博[超话]#
【旱的旱死涝的涝死？移动营销从业者的这一年https://t.cn/A6KhKOLA】
eMarketer 报告显示，到 2022 年底，全球移动广告支出将达到 4,522.6 亿美元，Sensor Tower 预测，2026 年应用内支出将达到 2,330 亿美元。虽然此类大盘宏观数据很有帮助，但这远远超出了大多数营销从业者面临的日常问题。近日，Liftoff发布了2022年《移动应用营销从业者调查》，本次调查收集了来自全球的 500 多位移动应用营销专业人士的回复，围绕应用跟踪透明度 (ATT) 的影响，对 SKAN 4 的了解，广告营销活动预算的变化以及未来广告预算的花费等方面进行询问，以此分析移动应用营销的现状，以及营销从业者对这个行业的未来展望。
#报告##移动营销#
eMarketer 报告显示，到 2022 年底，全球移动广告支出将达到 4,522.6 亿美元，Sensor Tower 预测，2026 年应用内支出将达到 2,330 亿美元。虽然此类大盘宏观数据很有帮助，但这远远超出了大多数营销从业者面临的日常问题。近日，Liftoff发布了2022年《移动应用营销从业者调查》，本次调查收集了来自全球的 500 多位移动应用营销专业人士的回复，围绕应用跟踪透明度 (ATT) 的影响，对 SKAN 4 的了解，广告营销活动预算的变化以及未来广告预算的花费等方面进行询问，以此分析移动应用营销的现状，以及营销从业者对这个行业的未来展望。
#报告##移动营销#
10张超级PPT ▏跟着“移动营销之父”华红兵读懂营销
part11|痛点原理
研究用户痛点的意义在于能使企业的产品或服务的开发与设计更加精准化。开发产品或服务的过程，就是寻找产品或服务的原始需求中被大多数人反复表述过的一个有待解决的问题或有待实现的愿望的过程。
The significance of studying user pain points is that it can make the development and design of the company's products or services more precise. The process of developing a product or service is the process of finding a unsolved problem or an unsatisfied desire that has been repeatedly mentioned by most people in the original demand of the product or service.
你的营销抓住用户痛点了吗？
你知道用户的真正痛点是什么吗？
你了解痛点与需求的区别是什么吗
如何识别用户真伪痛点？
十大常见用户痛点是什么？
寻找痛点的具体方法是什么？
Is your marketing based user pain points?
Do you know what the real pain points of users are?
Do you understand the difference between pain points and needs?
How to identify real user pain points?
What are the top ten common user pain points?
What is the specific way to find pain points?#移动营销之父##华红兵语录##微博[超话]#
part11|痛点原理
研究用户痛点的意义在于能使企业的产品或服务的开发与设计更加精准化。开发产品或服务的过程，就是寻找产品或服务的原始需求中被大多数人反复表述过的一个有待解决的问题或有待实现的愿望的过程。
The significance of studying user pain points is that it can make the development and design of the company's products or services more precise. The process of developing a product or service is the process of finding a unsolved problem or an unsatisfied desire that has been repeatedly mentioned by most people in the original demand of the product or service.
你的营销抓住用户痛点了吗？
你知道用户的真正痛点是什么吗？
你了解痛点与需求的区别是什么吗
如何识别用户真伪痛点？
十大常见用户痛点是什么？
寻找痛点的具体方法是什么？
Is your marketing based user pain points?
Do you know what the real pain points of users are?
Do you understand the difference between pain points and needs?
How to identify real user pain points?
What are the top ten common user pain points?
What is the specific way to find pain points?#移动营销之父##华红兵语录##微博[超话]#
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